Wednesday, January 19, 2011

News Item

A while back I ranted about the commercialization of  college bowl games, which I believe to be a pox on our society.  And then I read this today...
NEW YORK (January 19, 2011) – The National Hockey League today announced the details of the Honda NHL SuperSkills® and the format of the six events that will showcase hockey’s top talent on Sat., Jan. 29, during 2011 NHL® All-Star Weekend in Raleigh. 
The NHL All-Stars and Rookies will participate in six events:
•    Bridgestone NHL Fastest Skater™
•    BlackBerry NHL Breakaway Challenge™
•    McDonald’s NHL Accuracy Shooting™
•    G Series NHL Skills Challenge Relay™
•    XM NHL Hardest Shot™
•    Discover NHL Elimination Shootout™ 
OMFG.  WHERE will it end?  It's not beyond the pale to think there will come a day when we'll see F-15s with a Nike Swoosh or a CitiBank flag flying over the capitol.  I mean that literally when speaking of the capitol; we're pretty much already there, figuratively speaking.


  1. Brilliant! Maybe congressmen should start wearing jackets emblazoned with their sponsors - like Joe Barton with a big BP logo on his back.

  2. Buck, due to my many trips to the Czech Republic I get to watch a lot of their Ice Hockey, since that does not take any language skills, and you should see the advertising they do on their uniforms, helmets and even, get this, on the ass of their Officials!

    They look like NASCAR on ice!! Anyway, I can't wait to see that some day here and it will start in the College sports.

    BT: Jimmy T sends.

  3. Roland: I'd buy that! (heh) And thanks for droppin' by.

    Jimmy: I've seen videos and I PRAY that kinda krep never makes it across the pond. But it's creeping in; a number of NHL teams now have advertising on their practice jerseys.


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